Briteyellow

Country: UK

Raised: € 1,800

Founders

Project

Briteyellow is a 3D Interactive and Wireless Internet Software and Service provider. We have filed a patent for our 3D virtual reality, augmented reality, and analytics technology as a smartphone platform for indoor positioning and navigation (“3D Indoor GPS”).

BriteLocate3D helps end users to find their way more easily inside buildings where GPS does not work accurately or reliably. It works by using virtual reality and augmented reality to guide visitors to discover indoor places and things precisely. The user gets the app for free and uses it to explore the venue in virtual reality for wayfinding and discovery.

The building owner pays a setup fee and subscription fee based on the area of the venue covered, and gets better building usage data and analytics, improved customer experience by giving users location based information and incentives which can drive footfall, and increase revenues.

The application resulted from our InnovateUK collaborative R&D project and has been “chosen for showcase” in 2015 by the Digital Catapult Centre and UKTI. Briteyellow is also featured in the online edition of Elite Business amongst 12 Internet of Things SMEs to watch.

Our ambition is to market our products and services worldwide, transforming our business from its background as a provider of cloud managed WiFi and analytics.

Awards/Participations/Partners

Briteyellow wins place at UK’s largest innovation show.

Briteyellow has beaten tough competition from across the country to win a place to showcase its cutting edge smartphone app at the UK’s largest innovation show in November.

Briteyellow 3D Indoor Location and Navigation app (BriteLocate3D) selected for the Digital Catapult Showcase Launch on 27th of April 2015.